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Bicycle shop – Advice, investment and competition

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Start with a Bike Shop

Currently, the use of bicycles is promoted because, in addition to being a profitable business, the truth is that they save money and provide people with an option of physical activity for their daily activities. In addition to this, bicycles are an ecological means of transport, since their operation does not provide nor is it a factor in the emission of polluting gases that compromise the health of planet earth.

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Why set up a bike shop?

One of the reasons why you should set up this business, are the situations such as economic crises, which sometimes are supported by the elevation of products and key elements for human life, so the population is affected in the high amounts that can reach the costs for fuel in the case of vehicles, in addition to other costs that this means of transport includes, such as permits, insurance and others. For these and some other reasons, opening a bicycle business can be the profitable business you are looking for, because it allows you to join this market even if you do not have experience, but you have the desire to learn and take it as a challenge that benefits and improves the present world.

If you like the world of sports, especially cycling, your business can be as successful as the commitment, effort and perseverance with which you manage it, because you also have the possibility of benefiting essential aspects that the world welcomes today, such as environmental pollution, sedentarism and suffering from diseases.

Steps to open your own bike shop

In order to efficiently carry out this business, you need to take the following aspects into account:

The cost of the investment: First of all, you need to determine the conditions and size of the premises where you are going to set up the business, as well as the material with which you are going to supply the establishment, the tools, the staff and so on, as these issues give way to the total cost required for the investment of the bike shop.
The location: You must focus on finding the best place to locate your business, because this factor is able to determine the success or failure in terms of its operation. Some of the recommendations and tasks you should consider are the following:
Make an analysis of the population in which you are going to install the business, determine their preferences and in this way you will look for the supply for their particular needs.
Start with a not-so-large location. You are starting, you need a comfortable space with the necessary items to start. As time goes by and the business grows, it will ask you to expand the space and at this point, you will be able to do so. You do not want to rent a large space with exuberant costs that starting, will not be comfortable to pay.
The affluence of tourists is a factor that you must take into account to set up your business, this, because many want to tour the cities and know them comfortably and move to places they want, also are the most sought after option for them.

Steps to open your own bike shop
It is preferable that you have an outdoor space. This is key, because besides people will want to see the bikes more closely and measure them, it is likely that they will also want to ride them and try them out, so this space will be too useful, since it allows them to get closer to the product and to the possible interested parties.
As time goes by, you will probably notice that it will be necessary to include another set of products in the business without leaving the area where you are trading. This means that, if you decide to, you will be able to supply the business with sportswear, accessories, tools and so on, so you will need to have additional space and counter space for them.
You may or may not include a maintenance area. This is a workshop where you will be able to make repairs to the bicycles, this is an extra factor to increase profits and income.
The customer profile: In many cases, the customer profile focuses on sportsmen and women, who regularly practice the sport, etc. However, families are also another type of customer that enters the market, as generally the idea of going out on a bicycle path is an activity that attracts attention to enjoy during weekends and holidays, especially

Starting a Bike Shop has endless possibilities to be exploited as a profitable business. Here are some ideas:

Make a showcase overflow: visual is very important in this type of product. Try to create a scene in which the strength, endurance and power of the bicycle is more than demonstrated. You can use mannequins mounted on the

the bikes and also recreate a mountain or hang the bikes from the ceiling, so that they are suspended.

Keep a service in mind: always have the phone number of one or more bicycle services at hand. This will be useful even for the moment of the sale, as it will give more confidence to the buyers.

Increase your advertising campaign close to the key dates: for Christmas, Three Kings and Children’s Day, increase the strength of the advertising campaign and you will see your sales rise, as many people decide to give and give away this type of item, especially to children or even among adults for themselves.

Problems that may arise: It is a mistake, especially for new entrepreneurs in this particular area, to think that their business will be profitable sooner with the purchase of a considerable number of bicycles. This, because it is possible to start the business with few of them and divide the investment in other important areas such as the location area, the products you want to sell there, the decoration and adequacy of the place, counters, staff etc. Look for a strategic location with high pedestrian flow that are potential customers to buy your product.

Final recommendation: To improve the sale of bicycles and other products that you have within the same place, it is crucial to implement advertising strategies that go to potential customers, using the different types of promotion that exist, such as flyers, TV ads, radio and of course the Internet. I also recommend you to make a business plan where you include what we already saw in addition to the necessary material, objectives, marketing strategies, among other fundamental aspects for the growth process. You can offer the service of repair for basic arrangements and thus generate a new channel of income.

Don’t forget that the place where you are located is determinant as well as the appearance of the place, which you will build in the best way with a lot of effort and perseverance, so encourage in this new business you are about to start.

Business advantages

The bicycle is an instrument of transport, in addition to being a fairly important tool for exercise, in addition to being an item that has many years since its creation and patented leagues or enthusiastic groups have developed that have created various types of track and off-road sports, which has generated thousands of designs for all types of function, which will ensure hundreds of customers for your business, perceiving good profit margins that will help you expand into the wider world of cycling.

Success stories 

Sanferbike is a company that is always up to date and informed because it knows that the city is connected by multiple bicycle lanes, either by the green cycling ring (64 km), tourist and leisure routes, as well as various routes and itineraries.  Having the models of bicycles according to the client’s needs, being the professionals who help to find the right bike for each activity and interest.

Mammoth Bike Shop is another successful company in the sector that offers interesting offers with discounts of up to 30% or more, in different types of bikes such as MTB, rigid MTB, double MTB, child MTB, road bikes, urban bikes, electric bikes, in all types of models, rally / marathon bikes, sport bikes, fat bikes, women’s bikes, children’s bikes, all mountain bikes, enduro bikes, downhill bikes, among others, with a wide range of quality customer service.