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Setting up your home manicure business – Clientele, Tips and Types

Start your home manicure business

Today in Spain manicure services at home is not yet very widespread, but in other countries like Colombia, Mexico or Venezuela is very common, but times are changing and start a manicure business without a very large initial investment can be a great business that can give us a salary a month.

If you have a cosmetic license, or are thinking of getting one, you have no limits to work on your own.

You can learn about home-based businesses here

It is always better to start a business from the bottom up and take as few risks as possible, especially if we are short of money or don’t want to be tied to a business schedule. When the business is growing and bearing fruit, you can consider expanding it or looking for premises.  Remember that luck is relative, effort, work and good organization count much more.

Here are some tips to get your manicure business at home.

Get your manicure license

If you have a manicure license it will give you more credibility. You should place your license at your place of work and you should also have additional copies in case the original is lost or damaged.

You will need a copy of your license to keep in your job bank in case someone asks for it, this is just to create trust in your future clients.

What kind of services will you offer?

The first thing is to make a list of all the services we can offer, such as manicures, pedicures, glazing, UV gel, acrylic, etc.

The second thing is to calculate the prices. We more or less have an idea of the prices that are available in different places, but for our business model we have to take into account three things: the quality and price of our materials, the time we spend in doing the service and finally the travel.

For example, if we put the basic manicure with color at 8 euros ,which takes us half an hour, and we have set a minimum wage of 650 euros comes to 81 manicures in a month. If we divide it by 20 working days, it comes to 4 basic manicures with color per day approximately to get a salary of 650 euros, we have clear that we must perform 4 services per day of the lowest price we offer to get the salary we want. From that minimum what is done more will always be benefits.

Start your home manicure business

Preparing professional materials

To start our home manicure business we must prepare the materials:

We’ll need a trolley or manicure case on wheels, preferably. Professional cases are very useful and are specifically adapted to our needs.
The materials we carry should preferably be few but of better quality. We should have a selection of good quality nail polishes, as well as acrylics or UV gels if we offer artificial nails.
Taking care of hygiene is essential. We must clean the utensils and take them in perfect conditions, since the opposite gives a very bad image.
The use of gloves and mask is highly recommended, as well as adequate clothing. Of course each one is free to wear the clothes they want, but it is always convenient to give a professional image as well as a close one.

Creating a clientele

The search for the clientele for our home manicure business is the most complicated part of the process. It is normal that the first few months we do not manage to reach the forecasts.

The first thing is to get hold of our friends and acquaintances; the so-called word of mouth.
The next thing would be to put ads on the Internet, on the free advertising pages of our city and on the beauty forums. These announcements must put them periodically since the older it has less possibilities of appearing in the first positions in the searches.
Creating a Facebook page of our business where we specify services and our contact can be very useful. If you also have time and desire you can open a blog to publicize your business. But it is the same as the Facebook page, if you are not going to use it, don’t open it. It requires a lot of time and effort. Besides, you have to do research on SEO and web positioning and apply it to make it work.
Another option to spread the word about your new business is mailings. Distribute in the mailboxes of the neighborhood a photocopy, “flyer” or small print, with our services and contact, specifying that the service is done at home.
Put up posters in the nearest shops that allow us to do so, such as supermarkets, drugstores, fruit shops, even hairdressers where this service is not offered, and places for women in general, advertising our services and prices.
Running a home manicure business

It is a business that proposes, to offer service of manicure to clients who require it, to go to their houses or to the place in which you are summoned. In this way, it will not be necessary to set up a centre or premises

of operation, but as a service performer, it is you who will go to your customers. The necessary materials and elements must be of quality and, as far as possible, you must inform yourself about the latest market trends so that you are always aware of the latest market developments.

How to establish the prices? For example, if we put the basic manicure with color at 8 euros ,which takes us half an hour, and we have set a minimum salary of 650 euros comes to 81 manicures in a month. If we divide it by 20 working days, it comes to 4 basic manicures with color per day approximately to get a salary of 650 euros, we are clear that we must perform 4 services per day of the lowest price we offer to get the salary we want. From that minimum what is done more will always be benefits.

Business requirements of manicure

If you have a manicure license it will give you more credibility. You should place your license at your place of work and you should also have additional copies in case the original is lost or damaged.

You will need a copy of your license to keep in your job bank in case someone asks for it, this is just to create trust in your future clients.

Prepare the materials and equipment necessary to offer your home manicure service. Among them you will need a trolley or manicure case with wheels, preferably. Professional cases are very useful and are specifically adapted to our needs.

The materials we carry should preferably be few but of better quality. Have a selection of good quality nail polishes, as well as acrylics or UV gels if we offer artificial nails. Make sure you take care of hygiene. We must clean the utensils and take them in perfect conditions, otherwise it gives a very bad image. Remember that the use of protection is not optional, you must have gloves and mask, as well as appropriate clothing. Of course each one is free to wear the clothes they want, but it is always convenient to give a professional image as well as a close one.

Business requirements of manicure

Key tips for offering manicure at home

In many cases it is better to start a business from the ground up and take as few risks as possible, especially if we have little money or do not want to be tied to a business schedule. When the business is growing and bearing fruit, you can consider expanding it or looking for premises.  Remember that luck is relative, effort, work and good organization count much more.

Create a Facebook page of our business where we specify services and our contact can be very useful. If you also have time and desire you can open a blog to publicize your business. But it is the same as the Facebook page, if you are not going to use it, don’t open it. It requires a lot of time and effort. Besides, you have to do research on SEO and web positioning and apply it to make it work.

Don’t forget to put up posters in the closest shops that allow us to do so, such as supermarkets, drugstores, fruit shops, even hairdressers where this service is not offered, and places for women in general, advertising our services and prices.

Weaknesses: one aspect you should consider carefully is competition. Just as there are beauty centres and salons that include, among other services, manicure, which is much more practical for customers because they find everything in the same place, so there are many people offering this same service. That is why it is key to find a way to differentiate yourself in the sector, to keep advertising active, to carry out promotions and other strategies that allow you to make yourself known to start building customer loyalty.

Advantages: it is a project that allows you to put into practice a skill you have developed, as well as your knowledge. You do not need large amounts of money to start, as the investment capital will be directed to the purchase and acquisition of all materials and equipment you require, as well as the first trips.

On the other hand, it is a project that allows you to become your own boss, manage your own schedule, define the areas you want to focus on and your specialty to offer it to your clients.

What are you waiting for to start? Outside you will find a large number of people who require your service, do not let them leave and start now.